Working with baby groups and individuals to get people talking about the whole of Ella's Kitchen Little Veg Lover pouches range. Highlighting the range and benefits of the products with first-time parents. Exciting those in their natural network with trial and trusted word of mouth.
Results | Ella’s Kitchen Veg Pouches
15,000
Products shared
10,000+
Deep face to face conversations
94%
Continue to buy

“It has been an absolute pleasure working with the team at The Loop! From initial kick-off through to wrap-up evaluation, the project ran extremely smoothly, was well organised and very collaborative throughout. The Loop went above and beyond to really get under the skin of the brand and successfully identify our target consumer to maximise effectiveness for the campaign. We’re looking forward to continuing to work with The Loop on exciting, upcoming projects” Georgina Morgan, Brand Manager Ella’s Kitchen
